Hey, my name is
karolin
bierbrauer
Search Optimization Ninja
SEMrush
Screaming Frog
Frase.io
Keyword Insights
Make.com
Education & Experience
2011
CERTIFIED SOCIAL MEDIA MANAGER – SOCIAL MEDIA ACADEMY
Focus: Facebook Ads, Community Management, Content Creation
2014
GOOGLE ADVERTISING PROFESSIONAL CERTIFICATION
Certified in Google Ads (Search campaigns, keyword strategy, performance tracking)
2015
INBOUND MARKETING CERTIFICATION – HUBSPOT ACADEMY
CRM-driven marketing, funnel optimization, lead nurturing techniques
2005–2009
SALES AGENT – TELEFÓNICA GERMANY (O2), MUNICH
Advised customers on mobile plans and services, handled complaints, ensured high-quality in-store service
2009–2011
ONLINE SHOP & eCARE MANAGER – TELEFÓNICA GERMANY (O2), MUNICH
Managed online shop content and eCare platform, coordinated cross-functional teams, executed campaigns and promotions
2011–2012
SOCIAL MEDIA INTERN – ROOMSTER INC., NEW YORK (REMOTE)
Managed and optimized social media channels for the global rental platform
2013
INSTRUCTOR – MACROMEDIA ACADEMY, MUNICH
Taught courses in Facebook Ads, E-Mail Marketing, eCommerce, and website optimization for business professionals
2014–2016
SEO PROJECT MANAGER – PAY.ON AG / ACI WORLDWIDE, MUNICH
Led SEO strategy, on-page optimization, backlink building, keyword research, and social & email campaigns
2016–2017
EMAIL MARKETING MANAGER – INFINEON TECHNOLOGIES AG, MUNICH
Created and optimized email campaigns and landing pages to boost open and click-through rates
2012–PRESENT
FOUNDER & DIGITAL GROWTH CONSULTANT – b.web.de INTERNET SOLUTIONS UG
Help German SMEs scale with SEO, Google Ads, automation, and affiliate strategies. Built 10+ affiliate websites and automated marketing workflows.
My services
01.
SEO STRATEGY & EXECUTION
I help German SMEs get found on Google with data-driven SEO strategies. From keyword research and content plans to technical audits and backlink building — I deliver measurable organic growth.
02.
GOOGLE ADS CAMPAIGNS
As a certified Google Ads expert, I create and manage high-converting ad campaigns. Whether it’s Search, Display, or Remarketing — I focus on ROI, not just clicks.
03.
DIGITAL WORKFLOW AUTOMATION
Using Make.com, ChatGPT and Airtable, I build custom automations for content creation, reporting, social media, and lead generation — saving you time and scaling your processes.
